JOE WICKS, MBE
We helped Joe achieve 7 Number 1 books, a Guinness World Record, promoted his TV Show and help him become a Superstar.
We began working with Joe in early 2015 just before he signed his first book deal for ‘Lean in 15‘. Released in December 2015 itwent straight to the top of the charts and is now the 2nd best selling cookbook of all time and the single most ordered item on Amazon UK.
Joe’s follow up book, Lean in 15: The Shape Plan, was released on June 16th and went straight to the top of the charts, selling more than 53,000 copies more than its closest rival that week. The trilogy was completed in November 2016 with the release of Lean in 15: The Sustain Plan, which also went straight to number 1 in the book charts.
As well as cookbooks, we have been responsible for the PR of his television shows, his cookwear range and promoting his bespoke 90 Day Plan.
In 2017 we organised for Joe Wicks for break the Guinness Official World Record for the World’s Largest HIIT Session at Hyde Park. Carver PR were responsible for the entire concept, tickets, logistics, event running, adjudication and press.
Our number 1 successes continued with ‘The Fat Loss Plan’ in December 2017 and we celebrated another number 1 with ‘30 Minute Meals’, before our final project together, ‘Veggie Lean in 15’, another number 1 hit.
We remain proud of everything we achieved together.
